Thursday 24 November 2011

Digipack Evaluation

For Digipack, we went to the studio to retake Sophia's picture for our front cover and back cover. During the process, we tried out various poses and expressions and finally we thought of that this pictures would be great for our front cover. 

We used Adobe Photoshop to help for our digipack design.
We split our group work to make our progress quicker by Sophia and Vlad working on Digipack while Sophie Ritter and I working on editing our music video.

(Please check Sophia's blog for our process in digipack design :))

http://hurtwoodmediasophiakounopias.blogspot.com/2011/11/digipack-cover.html




                                                                                            This is our front cover





  The reason why we used a contrasting dark background with Dummy was because we were hinghlighting the image of Dummy.

We wanted to present her as sophisticate with dark edgy personality. 

It creates a mystery for the audience,making them want to know about her as she is a three dimensional character ( Dark make up with white innocent night gown and a red underwear). 


This represents her type of songs as ambiguous allowing the audience to percieve and listen differently. We are trying create an image that people would not forget
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For our back cover, I deliberately made her red bra stripes placed out for the shoot because I wanted to give 'Dummy' a star image of inner sexiness, something mystery and giving the audience a sense that this singer has different layers of skills/characters to it which makes it very adventurous and exciting.

Similarly with the front cover, we used lots of low saturation and low key lightingto enhance the dark nature to the song. 

I purposefully chose a different hairstyle for Dummy on the back cover  to make the audience realise  that there is something not quite right about the picture.


I tied her hair in this particular hairstyle because I wanted to made her look class, Victorian style reinforcing that her imager is classy and sophisticated and that this is a singer for an age range of 17-34 audience.



This is our rough Digipack cover

We had to to redo the inside cover because it was more for EP single release rather than the whole album as we were using shots from our music video shoot day. Nevertheless, our concept was solid as we want to have an idea of police report for our digipack design.

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